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JournalPaula Hutchings2020-11-05T16:53:53+11:00
Copywriting Tips Market Research Marketing Planning Marketing Tips News Target Audience

News and Views

News

Marketing Vision’s new website is live!

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Marketing Tips

5 ways to make more time for marketing

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Marketing Planning

3 reasons why your business needs a marketing plan

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Target Audience

How to define your target market

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Marketing Tips

How to increase Instagram and Facebook engagement

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Target Audience

5 things you need to know about your target audience

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Copywriting Tips

How to write great blog posts – fast!

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Marketing Tips

How to introduce your business in 60 seconds

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Marketing Tips

Brand loyalty: 11 simple ways to boost profitability

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Copywriting Tips

Why spelling errors are costing your business money

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Marketing Planning

7 pitfalls of NOT having a marketing plan

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Market Research

How to do your own market research

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Market Research

4 key ways market research can help your small business

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Marketing Planning

6 quick tips for a winning marketing plan!

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Target Audience

3 simple steps to targeted marketing

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So excited to announce this! 🌟 We’re launchi So excited to announce this! 🌟

We’re launching a series of FREE half-hour, online group drop-in Marketing Sessions to help boost productivity and super-charge your marketing!💥

If you’re struggling to find the motivation to keep your marketing on track right now, or have a marketing challenge/question you’d like help with - book yourself in! 💥

A max. of 5 attendees can join each drop-in session and you will have 5 minutes each to ask your question(s)/bounce your idea(s) around. 

You’ll join a friendly group of like-minded small business owners, plus have the opportunity for some much-needed connection. ☕️ 

👉Our first FREE drop-in Marketing Session runs on Tues 26th Jan at 9.30am. Full details and link to book in bio. 👀 

We look forward to hosting you, and hope that these free drop-in sessions will be a helpful resource during a very difficult time ☕️. Please do share with small business friends too! All welcome.

(Illustration: @chloesoffice ).
“Machines are designed to run constantly; people “Machines are designed to run constantly; people aren’t. Even a small pause every now and again can make a real and lasting difference”.

⬆️ THIS!!! Such an important message right now. Remember to pause. Not slow down, but pause. Stop, and take a break.

This weekend I’ve been reading ‘Do Pause. You are not a To Do list’ (Robert Poynton) and it’s packed with timely gems on the vital importance of taking time out. 

I’ll share some key takeouts later this week....a couple more chapters to go! But thought this reminder was nice for a Monday morning. Don’t forget to schedule in a pause this week.

My ‘pause’ at the moment is online yoga at 8pm. Everyday. How about you?
Don’t forget that our discounted Marketing Power Don’t forget that our discounted Marketing Power Hours are only available until Monday! 🌟

👉Skip back four posts for full details. Our Power Hours are a great way to troubleshoot your marketing challenges - fast! 💥

A lot can be covered in 60 minutes! 💥 You’ll come away from your Marketing Power Hour with a clear direction and renewed confidence to move forward.

👉You can book yourself in via our Get in Touch page, drop me an email or DM me. Any questions? Give me a shout!

Just TWO slots still available at the discounted rate of £69 (SAVE £20 - regular price £89) - so don’t delay if you’d like to get 2021 off to a flying start! 🚀
Brand purpose has become increasingly important to Brand purpose has become increasingly important to consumers since the outbreak of Covid-19*.

Research shows that more and more consumers are actively hunting for brands that work towards goals that aren’t necessarily profit related. 

An example of these goals? Focusing more on sustainability and the environment is a TOP consumer demand for 2021. 🌟

How do we know this? Google search interest in ethical and sustainable brands has skyrocketed in recent months: purpose-conscious consumers are actively searching for (Googling) these terms when making purchases online.

Super interesting when you’re thinking about your marketing strategy for 2021 and beyond!

Know a great small business working hard to make the world a better place? Tag them in the comments below and give them a shoutout....I’ll pop a few below too:

@byokits @refillandreplenish @thewildteabar @a_little_nutty @halocreativehairpetersfield 

*[Source: Brandwatch Qriously, brandwatch.com].
If only breakfast looked this good today! 😋 I If only breakfast looked this good today! 😋 

I’m really missing our in-person marketing events, talking with brilliant business owners and sharing gorgeous, locally made food together.

Hopefully our marketing workshops and informal monthly coffee catch ups can run again this year. 

Give us a 👋 if you’re missing face-to-face catch ups with business friends. Big hug to you this morning!
What’s in your marketing plan for January? 💡 What’s in your marketing plan for January? 💡 

Don’t forget you can download FREE handy marketing templates from the Resources section of our website to help keep you on track for success. 

Weekly planner, monthly planner, 90-day marketing planner, a customer avatar template....and there’s more to come throughout the year! 💥

Is there another template you’d like us to add? Do let us know, we’re here to help!

Get in touch

t: + 44 7710 280394
e: info [at] marketingvision.co.uk
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