Build Your Own


Marketing strategy development, execution and ongoing support for award-winning toy brand Build Your Own.

Build Your Own are the creators of an eco-friendly, STEM-inspired range of children’s toys you can build yourself. Launched at Toy Fair 2020, Build Your Own’s growing product range has been featured by BBC News, The Guardian, National Geographic Kids magazine, Whizz Pop Bang, BBC Sky at Night, plus many more. Designed in the UK by a brilliant team of paper engineers, their fun, innovative cardboard products are sold via their own website, Amazon, Not-On-The-High-Street and a growing number of independent retailers.

Client Feedback

“Paula joined Build Your Own from the very start of the project and quickly became an integral part of our team. Her knowledge, expertise and guidance has been instrumental in helping us develop our marketing strategy and giving our brand a clear direction of travel. After 18 successful months of collaboration with Paula, our brand is going from strength to strength with widespread retail and marketing support for our expanding range. Paula is fantastic to work with, her passion and enthusiasm for what we are trying to achieve has shone through from day 1 and we could not have got to where we are today without her input, thank you!”